Wedding package giveaway on Class FM

Wedding package giveaway on Class FM
Wedding promotion poster from 1988 (Anoraks Ireland Collection).

Class 98.5 FM (formerly KLAS), was an easy-listening station broadcasting from Dublin from 1986-1988. Set up by the founder of Radio Carousel, Hugh Hardy (RIP), it was later sold to television aerials salesman John Maye. Based in the up-market Harcourt Street area for the last part of its existence, Class was popular with older listeners not catered for by the chart music played on many pirate stations.

Wedding package giveaway on Class FM
Class 98.5 FM advert from 1988 (courtesy DX Archive).

This recording of Class was made in the station’s final month and begins with Bryan Lambert presenting an evening show sponsored by Clearvision. Music is a mixture of easy-listening and classical and there are news headlines at the top of the hour. News is followed by station owner John May to announce the winner of a wedding package worth £2,000 sponsored by various Dublin businesses. The voice of Hugh Browne (RIP), who had previously broadcast on pirate radio in Cork, is among those heard on adverts and there is also a promo for a special classical music show in aid of the National Children’s Hospital, presented by Nella Allen. Nella had previously presented classical shows on Radio Leinster (1981-1983), which bore certain similarities to Class in its offering to listeners.

The recording is from the Anoraks Ireland Collection and was made from 98.5 FM between 1747-1833 on Monday 5th December 1988.

Easy listening on KLAS 98

Easy listening on KLAS 98
KLAS car sticker (Alan MacSiomoin Collection)

KLAS 98 (later Class Radio) was an easy-listening music station serving Dublin from November 1986 until the end of 1988. Set up by Hugh Hardy, founder of the popular Dublin station Radio Carousel, KLAS stood out in a market dominated by chart music pirates vying for the youth audience. Aimed more at poaching listeners from RTÉ Radio 1 than Radio 2, KLAS broadcast a range of middle-of-the-road music and also featured jazz and classical. It was was first based in a garage behind Hugh Hardy’s home in the northeastern suburb of Sutton, but used the up-market Hume Street in the city centre as a postal address.

Easy listening on KLAS 98
A contemporary photo of Hume Street, used by KLAS as a postal address (photo by John Walsh).

KLAS was later sold to television aerial salesman John May and rebranded as Class Radio, moving its operations to Harcourt Street in the city centre. Many high-profile presenters passed through its doors including David Baker, Pat Courtenay, Bryan Lambert, Chris Barry and Suzanne Duffy. Co-founder of Pirate.ie John Walsh was also a presenter and newsreader. In 1989, Class Radio was involved in an unsuccessful application for one of the Dublin licences.

Easy listening on KLAS 98
Original cassette label from Anoraks Ireland Collection.

Our recording is of the early days of KLAS when the station was based in Sutton. It was made from 98.5 FM on Tuesday, 28th November 1986 and features Nick Adams presenting his lunchtime show and reading news. Nick would later be heard on RTÉ. Part 1 above runs from 1117-1205 and part 2 below from 1301-1349. There are plenty of agency advertisements, a sign of the promise of KLAS in its early days.

Part 2 from 1301

This recording is from the Anoraks Ireland Tapes Collection, donated to us by Paul Davidson.

Hugh Hardy on KLAS 98

Hugh Hardy on KLAS 98
The late Hugh Hardy in the KLAS studios in Sutton in 1987 (courtesy DX Archive).

KLAS 98 (later Class) was an easy listening station which broadcast to Dublin from November 1986 until the closedowns of December 1988. It was set up by the founder of the Radio Carousel network, Hugh Hardy, and based first at a garage behind his home in Sutton in northeast Dublin. News bulletins from KLAS and overnight programming were relayed on occasion from Dublin to the Carousel stations in Navan and Dundalk. After Hardy stepped back in early 1988, KLAS moved to Dame Street in the city centre and was managed by David Baker. It then moved to Harcourt Street where it was taken over by television aerial salesman John J. May and relaunched as Class 98.

Hugh Hardy on KLAS 98
Original cassette label from Anoraks Ireland Collection.

This recording from 98.5 FM is of Hugh Hardy presenting on St. Stephen’s Day, 26th December 1986. News on the hour is read by a very young John Walsh, co-founder of Pirate.ie and the voice of the late Bob Gallico is heard on an advert. There are no time checks or references to St. Stephen’s Day in the links so this show could have been recorded for one of the automated 8-hour VHS tapes used by KLAS overnight. John Walsh has written his memories of KLAS here.

Part 1 of the recording above runs from 1637-1725 and Part 2 below from 1740-1828.

Part 2 from 1740.

The recording is from the Anoraks Ireland Tapes Collection, donated to us by Paul Davidson.

The Pirate.ie Podcast #6

The Pirate.ie Podcast #6

In episode #6 of the Pirate.ie podcast, we analyse the politics and economics of Irish pirate radio from 1978-1988. The pirates emerged because of the political failure to develop diversity in radio and became a thorn in the side of the authorities, especially from the early 1980s with the arrival of high-powered, professional operators.

The Pirate.ie Podcast #6
Sunshine Review 1985 (DX Archive). Sunshine raised a lot of money for the Central Remedial Clinic in Dublin.

Many stations practised corporate social responsibility in an effort to appear respectable but once they began to attract advertising revenue away from RTÉ, they were raided or jammed. Political instability and ideological differences stymied the development of legislation to regulate the radio sector, with several failed radio bills in the 1980s.

The Pirate.ie Podcast #6
Political influence in high places: Mike Hogan in the Q102 helicopter over Dublin in 1986 (pic Irish Times).

In this episode, listen to Brian Greene and John Walsh explore the politics and economics of the era with the help of extracts from our archive including news programmes, interviews, commercial breaks and advertising promos. This discussion is based on our article published in 2020 in the Journal of Radio and Audio Media.

The Pirate.ie Podcast #4

The Pirate.ie Podcast #4
David Baker (right) and DJ Lee at KLAS 98 in 1987 (photo courtesy of DX Archive).

In this special episode #4 of the Pirate.ie podcast, we’re delighted to bring you an interview with one of the most familiar voices on Dublin pirate radio in the 1980s, David Baker. David worked in a long list of stations ranging from Radio City, Big D and ARD to KISS FM, Radio Leinster, Heartbeat and KLAS 98. He was also heavily involved in the temporary stations set up by the Community Broadcasting Co-operative and the original Christmas station, Radio Snowflake.

The Pirate.ie Podcast #4
David (second from right) at the Glasnevin North Community Radio caravan in 1982 (photo courtesy of Dave Reddy).

In this interview with John Walsh and Brian Greene, David looks back on his pirate days in Ireland and recalls the many stations where he worked from the late 1970s until 1988. Based in the UK for many years, he also gives his views on the radio scene today and talks about his latest project Chelmer Radio.

The Pirate.ie Podcast #4
L-R David Baker, Paula Walsh (Miss Sandymount) and Dermot Lacey in 1986 (photo courtesy of Dave Reddy).

Many thanks to David for sharing his memories with us in this special podcast.

Pirate.ie would like to thank all of our followers and contributors for their support in 2020. We will you all a very happy Christmas and hope for a better 2021 for everyone.